In the third, Dice Roll, game, players try to roll the perfect combination that will land on an array of prizes across the virtual monopoly game board.Īden Hepburn, managing director & executive creative director of VML Australia, commented, ‘’It’s such an incredible opportunity to take a McDonald’s favourite and create a mobile-first monopoly gaming experience. In the second, Spin to Win, game, players spin the card to uncover prizes. In the first, Tap to Play, gaming experience, game cards fly into the real-world (via the phone’s camera and augmented reality) before letting players choose a card to Tap for the chance to win instantly. The home screen of the app also doubles as a virtual game board allowing players to scan and stash all of their property cards, and the player’s stash becomes a digital wallet for both major prizes and instant win food offers that you can swipe-to-redeem in restaurant at any McDonald’s across the country. The traditional peel n reveal mechanic goes digital to allow McDonald’s customers to scan in a new Chance Card from the packaging for another 1 in 5 chance to win instantly.

The promotion includes several game add-ons. The agency has turned Macca’s Monopoly into a mobile game.

Mcdonalds monopoly game board 2016